Introducing the Bronco Family

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Preproduction CGI image shown.

Meet the Broncos

The Bronco Family is vast, with a reach as far as you're willing to take it and a legacy that spans generations.The entire Bronco family is designed, engineered and built for adventure. So, get ready to mount up and get dirty because the one and only legend is making its long-awaited return.

The 2021 Bronco

There's a whole world out there just waiting to be discovered. To find it you have to break rules, push boundaries and climb over the barriers in your way. With its relentless toughness and durability, the all-new Bronco was built to carry outdoor enthusiasts to wherever the wilderness calls. Available in two- or four-door models.

Preproduction CGI image shown. Available beginning spring 2021.

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The 2021 Bronco Sport

Meet the latest in the family. The all-new Bronco Sport is your wilderness guide with four unique series engineered to match the way you experience the outdoors. Each, expertly equipped to get you out there - to the mountain ranges, the woodland trails, and the scenic shores. Your adventure begins in a Bronco Sport, and it never ends.

Preproduction CGI image shown. Aftermarket equipment shown. Available late 2020.

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The All-New Ford Bronco Family

An SUV with History

The Bronco is back. As the new 2021 Bronco takes us into the future of off-roading, we can't forget the importance of its roots. August 11, 1965 marked the world's first encounter with the 1966 Ford Bronco, introduced as the very first SUV in America for those with a sense of adventure. For thirty years after that moment, the Bronco was built and sold to folks with a wild side. 


Now, this is the moment car enthusiasts have waited decades for and the history buffs will be happy to know that the new Bronco will be manufactured at the Ford Michigan Assembly Plant in Wayne, Michigan, just as was done from 1966 to 1996. 


Check out our Bronco Heritage Gallery and vintage catalogues here.

What Does a Reservation Do for You?

Your deposit saves your model selection and reserves you a spot when your all-new Bronco or Bronco Sport becomes available to order. You will be able to complete your vehicle configuration before you order.

Here's How It Works

Now - RESERVE

Select your model and put down your refundable $100 deposit.

Soon - PLACE ORDER

Your dealer will reach out to place the order, verify pricing and configure the rest of your Bronco or Bronco Sport. Once you verify all the information and pricing from your dealer, your order will be confirmed.

Later - FIRST SHIPMENTS

Bronco Sport production and initial deliveries are scheduled to begin late 2020. Bronco is scheduled to begin spring 2021.


2021 Ford Bronco FAQs

What features come with the 2021 Ford Bronco? 

The 2021 Ford Bronco will be available in multiple models, each built with features that allow you to get into the wild and feed your adventurous side. Offered in two-door or four-door options, with seating for five, each Bronco vehicle was given 4x4 standard, which no other American automaker has done. Other key features of the models include: 


Bronco Base

  • Electronic Shift On The Fly (ESOF) 2-speed transfer case is the base

  • Three modes to fit any driving condition

  • Removable doors and top for an open-air experience

  • 7-speed manual transmission 


Bronco Sport Base

  • 4x4 

  • Flip-up rear glass

  • Ford CoPilot 360


Bronco Big Bend

  • Remote Start System for the perfect interior temperature 

  • 110V/150W AC outlet for keeping your devices powered

  • Leather-wrapped steering wheel with cruise and audio controls


Bronco Sport Big Bend

  • Easy-to-clean cloth seating

  • Rubberized cargo floor

  • SecuriCode Keyless-Entry KeyPad


Bronco Black Diamond

  • Heavy-duty modular front bumper for increased protection 

  • Rubberized flooring for easy clean-up

  • Bash plates for strong protection of the undercarriage 


Bronco Outer Banks

  • Body color painted fender flares with matching door handle and mirrors

  • Leather-trimmed seating for comfort and durability

  • SYNC 4 12" LCD touchscreen with voice recognition


Bronco Sport Outer Banks

  • Leather-trimmed seats

  • 18-inch machined-face aluminum wheels

  • Remote start system


Bronco Badlands

  • Front stabilizer bar disconnect for getting around large obstacles

  • Electronic-locking front and rear axle for optimal traction

  • Advanced 4x4 with automatic on-demand engagement


Bronco Sport Badlands

  • 2.0L EcoBoost Engine with Auto Start-Stop technology

  • Advanced 4x4 with twin-clutch rear drive unit

  • Terrain management system with G.O.A.T. (Goes Over Any Type of Terrain) modes


Bronco Wildtrak

  • 2.7L EcoBoost engine for real horsepower

  • Sasquatch Package: 35-inch tires, 17-inch Beadlock Capable wheels and more

  • Shadow Black painted modular hard top, matching grill and mirror caps


Bronco First Edition

  • Sasquatch Package 

  • Shadow Black painted modular hard top

  • First Edition hood and bodyside graphics


Bronco Sport First Edition

  • Carbonized gray grilled with black Bronco lettering

  • Shadow black hood and side decals

  • Leather-trimmed seats


Learn more about the features of each model here.

How much will the redesigned Ford Bronco cost?

The starting prices for each model (features list above) include: 


2021 Ford Bronco Pricing

  • Base - $28,500

  • Big Bend - $33,385

  • Black Diamond - $36,050

  • Outer Banks - $38,955

  • Badlands - $42,095

  • Wildtrak - $48,875

  • First Edition - $59,305


2021 Ford Bronco Sport Pricing

  • Base - $26,660

  • Big Bend - $28,160

  • Outer Banks - $32,160

  • Badlands - $32,660

  • First Edition - $38,500

Can you pre-order a 2021 Ford Bronco? 

Yes. Click to be taken to Ford.com where you can select your Bronco or Bronco Sport model and reserve your spot on a waitlist with a $100 refundable deposit. Review the online reservation FAQ below or click here to learn more. 

Will the 2021 Ford Bronco have third row seating? 

No. The new Ford Bronco is designed to seat five and does not include a 3rd row. 

Will the 2021 Ford Bronco have a V8? 

No. A V8 engine is not available for the new Ford Bronco. However, you do have a choice between a 2.7L EcoBoost four-cylinder engine or a twin-turbo 2.7L V6 engine

Online Reservation FAQs

What is a reservation?

A reservation lets you select your vehicle and be among the first to order a new Bronco or Bronco Sport from Ford with a refundable reservation deposit. It is not an actual order and does not guarantee delivery.

What steps are required to complete my reservation?

Go online and select your preferred configuration, create a Ford Account, select your preferred dealer and enter your credit/debit card details and address. A confirmation receipt will be sent to the email address you provide.*

What is a Ford Account and why do I need one?

A Ford Account lets you sign into the Ford website to save and manage your personal and reservation information. You need to create a Ford Account to reserve your Bronco or Bronco Sport. Reservations can also be tracked in your Ford Account at owner.ford.com/.*

Can I select any Ford Dealer?

Only Ford Dealers who are eligible and have activated online reservations can be selected. The eligible dealers will be provided based on your ZIP code, or you can enter the name of your favorite Ford Dealer and will be matched to them.

Can I make changes to my reservation?

You will be able to make changes and complete your vehicle selection at the time you place your order.*

Can I cancel my reservation?

Yes. You can cancel your reservation at any time and receive a full refund.* You can do this in your account at ford.com. If for some reason you can't process the cancellation online, you can contact a Ford Customer Experience Representative at 800-392-3673 (Ford U.S.). After canceling, allow seven to 10 business days for the reservation deposit to be credited to your original form of payment. Once you progress from a reservation to an order with a dealer, however, cancellation requests would be at that dealer's discretion.

When can I order my vehicle?

You will be notified prior to when the Bronco or Bronco Sport ordering windows open to finalize and confirm your selection and agree on pricing with your dealer.

What happens to the reservation deposit once I order?

The reservation deposit will be handled by your dealer along with the other details of your vehicle purchase.* When will I take delivery of my vehicle?

You will be able to order your Bronco in late 2020. Production and deliveries will begin spring 2021. Bronco Sport will be available to order in summer 2020. Production and deliveries will begin late 2020. Once actual delivery times may vary based on vehicle model and configuration selected, residency and demand. Once your vehicle is scheduled, you will receive further notification.

Am I buying this vehicle directly from Ford?

No. The purchase agreement will be between you and the dealer, not you and Ford.

How many reservations can I make and can I transfer my reservation?

Up to two reservations per account. Your reservation number is assigned to you and cannot be transferred.*

Will you share my reservation information with my dealer?

Your reservation information will be shared with the dealer you select at the time of reservation. Please see our privacy policy at ford.com/help/privacy for additional information.*

DISCLAIMER: *By completing the Reservation Process, you are not ordering or purchasing a vehicle. Participation in the Program does not guarantee you vehicle delivery. Your Reservation does not guarantee a set price for the Vehicle.